Cookie Policy
The Hotel Black Tower Premium website uses its own and third-party cookies in order to ensure the proper functioning of the site, improve the browsing experience, optimize the booking process, analyze website usage, and offer content and services tailored to the user’s interests.
What are cookies?
Cookies are small text files that are stored in the user’s browser when visiting a website. They allow the browser to be recognized, remember preferences, and collect information related to navigation within the site.
Types of cookies used
The Hotel Black Tower Premium website may use the following cookies:
Technical or necessary cookies: These allow navigation and the use of the website’s essential functionalities, including the booking engine. They are indispensable for the proper provision of the services offered.
Analytical or statistical cookies: These collect information about user behavior on the website for statistical purposes and continuous improvement of the digital experience.
Personalization cookies: These allow remembering user preferences, such as language, location, or browser settings.
Third-party cookies: These may be installed by external providers, such as web analytics platforms, booking engines, or digital marketing tools.
Third-party cookies
Hotel Black Tower Premium may use third-party services that collect information on their own behalf for statistical, functional, or advertising purposes. These third parties are responsible for processing such information in accordance with their respective privacy policies.
Cookie duration
The cookies used may be:
Session cookies: Automatically deleted when the browser is closed.
Persistent cookies: Remain stored on the user’s device for a defined period or until manually deleted.
Personal data processing
Some cookies may collect information that, directly or indirectly, may be considered personal data. The processing of such information is carried out in accordance with Law 1581 of 2012, Decree 1377 of 2013, and the Personal Data Processing Policy of Hotel Black Tower Premium, available on this website.
Cookie management and deactivation
Users can accept, reject, or configure the use of cookies through the cookie banner available on the website. Additionally, they may modify their browser settings to block or delete installed cookies. Disabling certain cookies may affect the proper functioning of the website and certain services.
Data subject rights
Users, as data subjects, have the right to access, update, rectify, and delete their personal data, as well as to revoke the authorization granted, in accordance with the applicable Colombian regulations. To exercise these rights, users may consult the Personal Data Processing Policy published on this website.
Modifications
Hotel Black Tower Premium reserves the right to modify this Cookie Policy at any time. Any changes will be duly published on the website.


